My BML Experience Part 2.
Saturday 25th June was the day of the BritMum’s conference a jam packed day full of talks, networking and seminars.
I set off nice and early to get into London for 08:20 plenty of time to get to the Brewery and meet the Tribesters before the talks began,
Or so I thought…
The guy who came to assist us stood there chatting for a good 5 minutes about getting the bus, because he used to live in Shoreditch… yet had never heard of the Brewery. I told him we weren’t interested in the bus he eventually took us down to the Circle Line; which just happened to be closed! Leaving us with no other choice but to get the bus…
When we eventually got off the bus, Google Maps decided to take us around in a bloody square before heading in the right direction.
Finally we reached the Brewery and registered. Ellie and I grabbed a drink and stood at the very back having a cuppa before attempting to find the Tribe.
They waved at us, but as a talk was going on I didn’t want to head into the crowd to get to them, so we waited until the lady had finished.
We sat down and the entire hall played pass the parcel; I won some chocolate buttons yay!
And this is when the chaos descended; it was all stations go, and apart from Plan The Happy, Ellie and I hadn’t spoken to or been properly introduced to the Tribe.
The Hub was brimming with people and walking into the space was like hitting a wall of noise; very disorientating to me. Very quickly after we entered the hub Nadia came over and said hello, and reintroduced herself, saying just to shout if we needed any assistance.
As we walked around Ellie told me the Brands and what she could see. – This is where I have to point out that Ellie too is Visually Impaired, she hadn’t been to the building before and hadn’t ever been to a conference either, so it was a learning curve and a shock to the system for both of us.
Ellie and I wondered around the stalls, and found other conference rooms: Vlogging and The Big Little Tent Festival, both rooms were busy but the staff were extremely friendly and explaining what their seminars would be about/ what they had to offer.
They certainly were interesting; having interactive games and equipment.
Our first seminar was SEO rub by Judith Lewis who has been using and lecturing about SEO over the past 20 years! She was very informative and quirky; unfortunately because there was so many questions she ran out of time but I will be reading the Powerpoint she created for the lecture.
A few things I learned:
The difference between follow and no follow links
* Too many bloggers are not using the Alt Text description properly, and essentially breaking the law (so I will be rewriting a blog post explaining this)
* SEO is great but a human perspective is always better
The next seminar we headed to was; how to moneitise your blog.
3 experts were there including Vicky from Honest Mum.
Personally I found the talk overwhelming, I thought we were going to learn the basics but Vicky gave too many stats instead of how to do things, in my opinion anyway.
A few things I learned:
On average gaining 10,000 page views per month is when brands/ sponsorships start to approach you.
* There is not set rule on how often you should blog. Write what you like, when you like.
* Be unique and authentic
* If you have worked with brands before, don’t be afraid to contact them to see if they have any other opportunities.
So although this isn’t the path i’m on with my blog, it was definitely interesting 🙂
We adjourned in the hub for lunch and managed to meet and catch up with: Dr Mummykins, Cuddle Fairy and Just Saying Mum. Unfortunately it was quite brief chatting to Dr Mummykins and Cuddle Fairy, but it was great to finally meet Just Saying Mum and have a chit chat; she is as gorgeous in person as she is in real life! Thank you also for seeking us out, and giving us a hand when we looked like lost souls!
After lunch we headed to the last session; How to work smart with PR, run by Alexandra Delf and Susan L. Schwartz.
This talk was extremely informative and very interesting;it was good to get the perspective of a successful blogger (Susan) as well as what to do and not do from the PR perspective (Alexandra).
A few things I learned:
Make each email personal and not blanket = it was interesting to hear the PR had never received a personalised email before!- Surely that’s just polite email etiquette? Apparently not!
* Don’ be afraid to contact PR’s but build a relationship first! Don’t just jump in asking for what you want! – Again, this baffles me as to why people think this is OK and not just rude?
* Your blog is your brand, if you want to make it so every little detail should support it as so.
*Gmail/ Hotmail accounts are seen as unprofessional. Oops!
after the seminar was over, Ellie and I went up to to ask a few questions. Who knows I may have some future collaborations on the cards! 🙂
Ellie and i met Inside Martin’s Thoughts; and Carla which I was really happy about! It was a chance meeting 🙂 so that made it all the better! I think between the 4 of us; we managed to put the world to rights a little bit! 😉
The keynote speeches were a mix of humour, sadness and thoughtfulness. There was definitely an eclectic bunch of bloggers 🙂
The party was held after the keynote speeches and Ellie and I found a few Tribal members; BeTA Mummy, Occupation:(m)other and Phil.
Last but not least was the BiB Awards 🙂 The Tribe managed to grab a few tables together 🙂 We screamed like banshee’s when Island Living 365 won the award for Fresh Voice!
I think we raised the roof! 😉
And if you are wondering; no I did not win the Inspire award, but I never expected to! I lost to the deserving: The Joy Chaser 🙂 it’s just a shame I didn’t get to meet you!
In my eyes we are all winners, being alongside such amazing writers who brings light into the darkness and educating others with their stories, and getting as far as we did; is just spectacular!
Big love to Cuddle Fairy, Steph’s 2 Girls and Downside Up! If you haven’t already checked out their blogs, please do!
Meeting some of my favourite bloggers in person over the course of the weekend
* learning new techniques/ ideas
* Networking with PR’s
* The cake/ alcohol
* The company of my best friend all day 🙂
Turning up late
Constantly losing the Tribe
* Half of them not introducing themselves to Ellie or I
* The wall of noise
* Missed opportunity to talk to bloggers I would have liked to.
Was it accessible to disabled people?
Yes if your issue is mobility based as there was plenty of seats and lifts.
Not if you have sensory impairments such as sight or hearing loss.
Would I go again?
At this present moment in time no.
I found 2 out of the 3 seminars worthwhile, and the staff / PR’s extremely friendly. But I went there to socialise; meet my Tribe and hopefully catch up with bloggers. Too many times it was just Ellie and I on our own surrounded by hundreds of people, with no one saying hello unless they already knew you by face/blog. I felt lonely and isolated from the Tribe and the people I hoped to spend time with
Thank you for the experience Brit Mums and for making me a finalist :))
If you went to BML16, i’d love to hear your experiences 🙂